President Donald Trump has reignited his trade war rhetoric by announcing a new round of tariffs, though he extended the implementation deadline to August 1 and signaled openness to further negotiations. This softened approach has prevented panic in financial markets, with investors interpreting the move more as a negotiation tactic than a firm policy shift. Trump stated that while the August 1 deadline is “firm,” he is still open to alternative offers, keeping diplomatic channels open.
Global and U.S. markets responded relatively calmly to Trump’s tariff announcements. Major Asian stock markets posted gains, while U.S. indices showed only modest declines or slight gains. This muted reaction contrasts sharply with earlier tariff threats in April, which caused significant market volatility. Analysts attribute the calm to expectations that the tariff rhetoric will likely be dialed back if markets react negatively, in line with past patterns.
Investors Downplay Tariff Threats, Focus Shifts to Earnings, AI, and Rate Cuts
Market analysts suggest that investors are becoming desensitized to Trump’s tariff threats, seeing them as more of a recurring negotiation strategy than imminent economic policy. With the extension of the deadline and openness to deals, many believe this round of tariff news lacks the disruptive power of previous ones. The “TACO trade” (“Trump always chickens out”) remains a prevailing investor belief, reinforcing expectations that the administration will retreat if markets stumble.

Despite the tariff noise, Wall Street is increasingly focused on other drivers such as artificial intelligence, corporate earnings, and interest rate cuts. Major financial institutions like Bank of America and Goldman Sachs have raised their year-end targets for the S&P 500, reflecting confidence in broader market fundamentals. Many investors view tariff concerns as background noise in the current bullish climate, suggesting that the market has already priced in most of the risk.
Tariff Letters Sent, But Key Trade Agreements Remain Elusive Amid Growing Uncertainty
Trump has sent tariff proposal letters to 14 countries, but final agreements remain out of reach, particularly with major partners such as India, Taiwan, and the European Union. Although preliminary deals have been outlined with nations like the UK, China, and Vietnam, a high level of uncertainty still surrounds the broader direction of trade policy. Analysts suggest that this approach may be aimed at increasing pressure on other countries to accelerate negotiations and make concessions.
While markets appear unfazed for now, some analysts warn that complacency could be risky. Trump’s announcement of a 50% tariff on copper and continued unpredictability around trade policy have left some experts skeptical about long-term stability. Inflation data due next week may offer more clarity, but for now, markets seem willing to gamble that Trump’s bark is louder than his bite. Still, the evolving nature of the tariff narrative suggests investors should stay alert.